A small studio
in Durban.
One channel, understood properly, run by the person who does the work. SEO Studio is a small online SEO agency in Durban, KwaZulu-Natal.
What we are
A Durban-based SEO agency working on technical SEO, local search, content, structured data and AI search visibility. Small, deliberately, and run by Mvelo Gumbi, who does the audit rather than briefing someone else to.
We are online. There are no premises in Durban and none in any of the surrounding areas we serve, which is why you will not find an office address anywhere on this site.
How we work
Evidence first, then the argument, then the work. Every recommendation comes with the reasoning attached, so you can disagree with it on the merits rather than take it on trust.
We work with businesses across the Durban metro and throughout South Africa, and we have hands-on experience working on SEO for deck-building companies in the United States. That is industry experience, not a second location.
The studio
Small, on purpose.
Founder
Mvelo Gumbi
Runs every engagement personally, the audit, the recommendations and the work that follows. There is no account manager in between.
How we are set up
Small on purpose
A small operation taking on a limited number of clients at a time. It is the reason we say no to work that is not a good fit rather than absorbing it.
How we work
Online
Calls, screen shares and shared documents. No premises, no travel overhead, and no cost passed on for either.
What we do not do
One channel
No paid media, no social retainers, no brand workshops. Organic search only, which is the reason we can go deep on it.
We would rather lose a pitch than win it on a promise we cannot model.
Location
Durban, KwaZulu-Natal, South Africa
An online agency. We work remotely, so there is no office to visit.
Focus
Organic search only: technical, local, content, schema and AI search visibility.
Direct
Mon–Fri · 08:00–17:00 SAST
Next step
Come and see the working.
We are happy to walk you through the reasoning on your own site before any commitment. It is the fastest way to tell whether we suit each other.